Strategy & Performance
Before the first pixel is pushed or the first line of code crunched, there’s strategy.
Discovery & Objectives
We want to know about you, your digital needs, ambitions and aspirations. We do this through a structured process of interviews and workshops known as Discovery. Every project, whether for new or existing clients, is built on this foundation.
Business Process Mapping
Achieving human-first digital means understanding how humans use technology. We employ Business Process Mapping (BPM) as a technique to understand the interaction between human and technology, and make it better.
Human-first digital is all about, well, humans! Knowing your audience, segmenting them by behaviour and needs, and understanding your engagement objectives for these audiences is known as Audience Analysis. This analysis helps us understand who’ll be using your platform and how to give them the optimal experience.
With an understanding of your organisation, processes and audiences enables us to create a digital roadmap that enables you to achieve your objectives. An evergreen digital roadmap enables project planning along a predictable timeline and provides structure and clarity for all stakeholders.
Goal setting helps keep everyone’s eyes on what’s important, and how effectively our strategy is supporting your organisation's aspirations. A well-planned scorecard with metrics that are both meaningful and measurable is central to improving and growing your human-first digital environment.
Performance Management & Reporting
Regular reporting on agreed performance metrics helps keep all stakeholders focussed on the priorities. Service includes monthly summary-level and detailed performance reporting across the complete digital environment.